21. |
Ekonomika i Organizacja Logistyki, 2020 |
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Domagała J. Macro-logistics as tools for shaping today’s economy
Autor | Joanna Domagała |
Tytuł | Macro-logistics as tools for shaping today’s economy |
Title | Makrologistyka narzędziem kształtowania współczesnej gospodarki |
Słowa kluczowe | micro-logistic, macro-logistic, economy, Poland |
Key words | mikrologistyka, makrologistyka, gospodarka, Polska |
Abstrakt | The aim of the article is to determine the essence of micro- and macrologistics and to present the elements of the macro-logistics system as factors in the development of the Polish economy. Secondary data was used to present the current state and perspectives for the development of four elements of the macrologistics sub-system in Poland, i.e.: transport networks, systems of product distribution, infrastructure connected with the flow of information and systems for the management and treatment of waste. Also, the growing role of Polish logistics in Europe was noted. |
Abstract | Celem artykułu jest określenie istoty mikro- i makrologistyki oraz przedstawienie elementów systemu makrologistyki jako czynników rozwoju polskiej gospodarki. Wykorzystując dane wtórne, zaprezentowano stan i perspektywy rozwoju czterech elementów podsystemu makrologistycznego w Polsce tj.: sieci transportowych, systemów dystrybucji produktów, infrastruktury związanej z przepływem informacji oraz systemów zagospodarowywania i utylizacji odpadów. Wskazano również rosnącą rolę polskiej logistyki w Europie. |
Cytowanie | Domagała J. |
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Pełny tekst | EIOL_2020_T5_n3_s31.pdf |
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22. |
Economic Sciences for Agribusiness and Rural Economy, 2020 |
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Balińska A., Gabryjończyk P., Zawadka J. SOURCES OF INFORMATION ON PRO-ECOLOGICAL BEHAVIOUR OF STUDENTS OF THE FACULTY OF ECONOMICS OF THE WULS-SGGW
Autor | Agata Balińska, Piotr Gabryjończyk, Jan Zawadka |
Tytuł | SOURCES OF INFORMATION ON PRO-ECOLOGICAL BEHAVIOUR OF STUDENTS OF THE FACULTY OF ECONOMICS OF THE WULS-SGGW |
Title | |
Słowa kluczowe | pro-ecological behaviour, students, media, information sources |
Key words | |
Abstrakt | The research aimed to verify the sources of information used by students of the Faculty of Economics of the Warsaw University of Life Sciences - SGGW (WULS-SGGW) in shaping their ecological attitudes. The research issues have been reduced to answering the following questions: 'which sources of information on the desired pro-ecological behaviour were most often indicated by the respondents?' and 'is there too much information on appropriate behaviour towards nature in the public space?'. The survey technique as used in empirical research. The sample consisted of 119 students of all fields, levels, and forms of study at the Faculty of Economics of the WULS-SGGW. The research shows that this information was rather easily accessible to the respondents, and the main source as social media and internet portals. In the opinion of the respondents, the analysed issues are not excessively exposed in the media, as evidenced by the limited traceability of pro--environmental campaigns. |
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Cytowanie | Balińska A., Gabryjończyk P., Zawadka J. |
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Pełny tekst | ESARE_2020_n4_s17.pdf |
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23. |
Economic Sciences for Agribusiness and Rural Economy, 2020 |
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Chirilas A., Foris D. DEVELOPMENT OF AGRITOURISM THROUGH THE CONCEPT OF LOCAL GASTRONOMY POINTS
Autor | Alexandra-Maria Chirilas, Diana Foris |
Tytuł | DEVELOPMENT OF AGRITOURISM THROUGH THE CONCEPT OF LOCAL GASTRONOMY POINTS |
Title | |
Słowa kluczowe | agritourism, rural areas, local gastronomy |
Key words | |
Abstrakt | This paper addresses issues regarding the new government initiative Local Gastronomic Points to develop rural areas with agritourism potential in Romania by highlighting the local gastronomy. The main objective of this research is to identify how the concept of Local Gastronomic Points is perceived in terms of the opinion of the owners who manage such businesses and to identify the implications of this concept in the development of agritourism. In this respect, qualitative marketing research based on the semi-structured interview method was conducted at the level of the rural tourist destination Vama Buzaului, Romania. The main conclusion of the study is that the Local Gastronomic Points is an initiative that demonstrates that it can generate horizontal development of the rural areas and the development of agritourism. The research results revealed that this concept enhances the local community and gastronomy. Starting from these results, we propose to design a unitary Gastro Local concept at the county level, which should include specific requirements regarding the culinary preparations and services, the standardization of the marking and signalling of these Points, and intense activity of information and tourist promotion. The results of the study are conclusive and relevant for stakeholders in agritourism, for the responsible public authorities in the field of tourism, to develop competitive rural tourist destinations. The paper also offers future research directions. |
Abstract | |
Cytowanie | Chirilas A., Foris D. |
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Pełny tekst | ESARE_2020_n4_s43.pdf |
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24. |
Economic Sciences for Agribusiness and Rural Economy, 2020 |
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Balanovska T., Gogulya O., Kharchenko V., Kharchenko H. COGNITIVE MODELLING OF AN EFFECTIVE SYSTEM OF INFORMATION SUPPORT OF AGRICULTURAL ENTERPRISES
Autor | Tetiana Balanovska, Olga Gogulya, Volodymyr Kharchenko, Hanna Kharchenko |
Tytuł | COGNITIVE MODELLING OF AN EFFECTIVE SYSTEM OF INFORMATION SUPPORT OF AGRICULTURAL ENTERPRISES |
Title | |
Słowa kluczowe | information support, cognitive approach, modelling, forecasting, poorly structured system, cognitive modelling of efficiency of functioning of the information system of agricultural entrepreneurship |
Key words | |
Abstrakt | This article encompasses the methodology of cognitive modelling of complex poorly structured systems. Based on the expert method and with the help of this modelling methodology, the main factors that influence the effectiveness of information support of agricultural entrepreneurship were identified and the direction of their action was determined. There has been developed a cognitive map that reflects the cumulative impact of various factors on each other, as well as on the effectiveness of the information system for agricultural entrepreneurship. Hidden patterns between factors influencing the effectiveness of information support of agricultural entrepreneurship are revealed based on the cognitive map. The scenario approach is simulated based on different trends that reflect the current situation. This model allows us to further evaluate the performance of the system of information support of agricultural entrepreneurship under the influence of the environment, to predict its development, as well as to develop optimal strategic decisions that are aimed at ensuring sustainable development. |
Abstract | |
Cytowanie | Balanovska T., Gogulya O., Kharchenko V., Kharchenko H. |
HTML | wersja html |
Pełny tekst | ESARE_2020_n4_s55.pdf |
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25. |
Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, 2019 |
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Adamowicz M., Adamowicz T. The World Financial Crisis and The Polish Economy
Autor | Mieczysław Adamowicz, Tomasz Adamowicz |
Tytuł | The World Financial Crisis and The Polish Economy |
Title | The World Financial Crisis and The Polish Economy |
Słowa kluczowe | financial crisis, effects of financial crisis, anti-crisis action, Poland |
Key words | financial crisis, effects of financial crisis, anti-crisis action, Poland |
Abstrakt | The subject of the work is to provide an overview of the global financial crisis in the years 2007-2011; its course, symptoms and effects in the world and in Poland. The work presents the causes and the sources of crisis as well as corrective measures taken by governments and financial institutions. The subject literature and information from different national and international financial institutions and organisations were used as a source of research materials and data for analysis. The financial crisis appeared in Poland with some delay and was less intensive than in other developed countries. Anti-crisis measures taken in Poland complied with the recommendations of the European Union and the International Monetary Fund. The measures taken by the Polish central bank concerned the institutional sphere, the manner in which the financial policy worked and how it was pursued, as well as the real sphere of the economy, including especially enterprises, households and public institutions. |
Abstract | The subject of the work is to provide an overview of the global financial crisis in the years 2007-2011; its course, symptoms and effects in the world and in Poland. The work presents the causes and the sources of crisis as well as corrective measures taken by governments and financial institutions. The subject literature and information from different national and international financial institutions and organisations were used as a source of research materials and data for analysis. The financial crisis appeared in Poland with some delay and was less intensive than in other developed countries. Anti-crisis measures taken in Poland complied with the recommendations of the European Union and the International Monetary Fund. The measures taken by the Polish central bank concerned the institutional sphere, the manner in which the financial policy worked and how it was pursued, as well as the real sphere of the economy, including especially enterprises, households and public institutions. |
Cytowanie | Adamowicz M., Adamowicz T. (2019) The World Financial Crisis and The Polish Economy.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 19(34), z. 1: 5-21 |
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Pełny tekst | PRS_2019_T19(34)_n1_s5.pdf |
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26. |
Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, 2019 |
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Bieńkowski J., Holka M. Environmental Assessment of the Life Cycle of Bovine Compound Feeds from a Feed Milling Plant in a Large Commercial Farm in Wielkopolska Region, Poland
Autor | Jerzy Bieńkowski, Małgorzata Holka |
Tytuł | Environmental Assessment of the Life Cycle of Bovine Compound Feeds from a Feed Milling Plant in a Large Commercial Farm in Wielkopolska Region, Poland |
Title | Environmental Assessment of the Life Cycle of Bovine Compound Feeds from a Feed Milling Plant in a Large Commercial Farm in Wielkopolska Region, Poland |
Słowa kluczowe | environment, life cycle analysis, impact category indicator, compound feed, feed mill, Poland |
Key words | environment, life cycle analysis, impact category indicator, compound feed, feed mill, Poland |
Abstrakt | In recent years, the importance of environmental threats associated with intensive livestock production has been emphasized. Compound feeds make up a part of the animal production chain. A complete assessment of the animal production system with regard to environmental criteria is therefore impossible without considering the environmental consequences of feed production. The goal of this research is to fill the gap in an environmental assessment of production processes of compound feeds in Poland. The study presents an assessment of production impacts of bovine compound feeds according to Life Cycle Analysis (LCA) methodology. The data for analysis were based on the set of information obtained from the feed milling plant located in a commercial agricultural enterprise in the Wielkopolska region in the years 2015-2016. An inventory table of inputs was prepared in relation to the functional unit of 1 ton of compound feeds and two phases of production processes, i.e. upstream and core. For average compound feed, the impact category indicators for the global warming potential, acidification, eutrophication, photochemical ozone formation, consumption of mineral resources, fossil fuel resources and the emission of the respirable particles were respectively: 605.9 kg CO2 eq, 8.73 kg SO2 eq, 3.32 kg PO4 eq, 0.73 kg ethylene eq, 3.4x10-3 kg antimony eq, 5141.1 MJ and 2.25 kg PM2.5 eq. The upstream phase had the greatest effect on investigated impacts, while the core processes phase had a relatively low impact on environmental threats. It is recommended to broaden the scope of the research for a larger group of feed milling plants with more complex manufacturing processes, with a more branched supply structure and a wide range of compound feeds for different animal types. The obtained data can be a valuable source base in prospective analyses of the life cycle of various animal products in Poland. |
Abstract | In recent years, the importance of environmental threats associated with intensive livestock production has been emphasized. Compound feeds make up a part of the animal production chain. A complete assessment of the animal production system with regard to environmental criteria is therefore impossible without considering the environmental consequences of feed production. The goal of this research is to fill the gap in an environmental assessment of production processes of compound feeds in Poland. The study presents an assessment of production impacts of bovine compound feeds according to Life Cycle Analysis (LCA) methodology. The data for analysis were based on the set of information obtained from the feed milling plant located in a commercial agricultural enterprise in the Wielkopolska region in the years 2015-2016. An inventory table of inputs was prepared in relation to the functional unit of 1 ton of compound feeds and two phases of production processes, i.e. upstream and core. For average compound feed, the impact category indicators for the global warming potential, acidification, eutrophication, photochemical ozone formation, consumption of mineral resources, fossil fuel resources and the emission of the respirable particles were respectively: 605.9 kg CO2 eq, 8.73 kg SO2 eq, 3.32 kg PO4 eq, 0.73 kg ethylene eq, 3.4x10-3 kg antimony eq, 5141.1 MJ and 2.25 kg PM2.5 eq. The upstream phase had the greatest effect on investigated impacts, while the core processes phase had a relatively low impact on environmental threats. It is recommended to broaden the scope of the research for a larger group of feed milling plants with more complex manufacturing processes, with a more branched supply structure and a wide range of compound feeds for different animal types. The obtained data can be a valuable source base in prospective analyses of the life cycle of various animal products in Poland. |
Cytowanie | Bieńkowski J., Holka M. (2019) Environmental Assessment of the Life Cycle of Bovine Compound Feeds from a Feed Milling Plant in a Large Commercial Farm in Wielkopolska Region, Poland.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 19(34), z. 1: 22-36 |
HTML | wersja html |
Pełny tekst | PRS_2019_T19(34)_n1_s22.pdf |
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27. |
Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, 2019 |
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Piwowar A. Development of the Agricultural Biogas Market in Poland – Production Volume, Feedstocks, Activities and Behaviours of Farmers
Autor | Arkadiusz Piwowar |
Tytuł | Development of the Agricultural Biogas Market in Poland – Production Volume, Feedstocks, Activities and Behaviours of Farmers |
Title | Development of the Agricultural Biogas Market in Poland – Production Volume, Feedstocks, Activities and Behaviours of Farmers |
Słowa kluczowe | low carbon agriculture, agricultural biogas plants, Poland |
Key words | low carbon agriculture, agricultural biogas plants, Poland |
Abstrakt | The activity and efficiency of agricultural biogas plants are important issues in the field of low-emission development in rural areas and in agribusiness. The essence of the problems concerns mainly sustainable waste management in agricultural production. The main purpose of this study is to analyze the volume of agricultural biogas production in Poland and the structure of consumption of raw materials used for production of agricultural biogas. The analyses were carried out in the period of 2011–2017. The paper also presents results of empirical research on the agricultural practices as part of the subject area of the development of the agricultural biogas market in Poland. The aim of the questionnaire surveys of agricultural holdings was to obtain information on the use of the biomass from field crops and grasslands for energy purposes and the interest in the development of agricultural production towards the cultivation of energy crops. The results of the analyses were presented in the spatial arrangement of research. |
Abstract | The activity and efficiency of agricultural biogas plants are important issues in the field of low-emission development in rural areas and in agribusiness. The essence of the problems concerns mainly sustainable waste management in agricultural production. The main purpose of this study is to analyze the volume of agricultural biogas production in Poland and the structure of consumption of raw materials used for production of agricultural biogas. The analyses were carried out in the period of 2011–2017. The paper also presents results of empirical research on the agricultural practices as part of the subject area of the development of the agricultural biogas market in Poland. The aim of the questionnaire surveys of agricultural holdings was to obtain information on the use of the biomass from field crops and grasslands for energy purposes and the interest in the development of agricultural production towards the cultivation of energy crops. The results of the analyses were presented in the spatial arrangement of research. |
Cytowanie | Piwowar A. (2019) Development of the Agricultural Biogas Market in Poland – Production Volume, Feedstocks, Activities and Behaviours of Farmers.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 19(34), z. 1: 88-97 |
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Pełny tekst | PRS_2019_T19(34)_n1_s88.pdf |
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28. |
Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, 2019 |
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Bartha Á., Horváth B. Effects of Certain Personal Attributes on Food Waste
Autor | Ákos Bartha, Bálint Horváth |
Tytuł | Effects of Certain Personal Attributes on Food Waste |
Title | Effects of Certain Personal Attributes on Food Waste |
Słowa kluczowe | food waste, consumer attitude, sustainable consumption |
Key words | food waste, consumer attitude, sustainable consumption |
Abstrakt | With the increase of food supply and the improvement of production processes, the real value of certain food products has been steadily declining over the past decades, which is certainly a trend that has seriously transformed the moral value of food, its role in society and its associated personal attitudes. According to UN and FAO estimates, in 2016, 30-35% of our food was wasted. Food waste in households is also a special area of research in terms of their high wasting rate. While exploring the causes of high amounts of consumer waste, a research group has also correlated (with mathematical models) the gradual growth rate of food waste, the US obesity epidemic and the growing supply of cheaper food products (Hall et al. 2009). In our research, we examine certain personal aspects in case of specific (e.g. functional) foods as well. A significant decrease in food waste coming from households could be attained by controlling our attitudes. Food waste, consumption awareness, eating habits, food mileage, water footprint, sustainable eating, energy efficiency: these are all terms which have to have their meaning and importance taught to people, as they contain important – affecting the level of wasting – information. Therefore, we can see that food waste itself is one of the most serious, paradoxical and global modern issues which the developed world has identified, and is trying to decrease by using national and international interventions in order to limit food supply anomalies and environmental loads as much as possible. Understanding personal attributes more precisely might be a good practice for providing future solutions, as well. |
Abstract | With the increase of food supply and the improvement of production processes, the real value of certain food products has been steadily declining over the past decades, which is certainly a trend that has seriously transformed the moral value of food, its role in society and its associated personal attitudes. According to UN and FAO estimates, in 2016, 30-35% of our food was wasted. Food waste in households is also a special area of research in terms of their high wasting rate. While exploring the causes of high amounts of consumer waste, a research group has also correlated (with mathematical models) the gradual growth rate of food waste, the US obesity epidemic and the growing supply of cheaper food products (Hall et al. 2009). In our research, we examine certain personal aspects in case of specific (e.g. functional) foods as well. A significant decrease in food waste coming from households could be attained by controlling our attitudes. Food waste, consumption awareness, eating habits, food mileage, water footprint, sustainable eating, energy efficiency: these are all terms which have to have their meaning and importance taught to people, as they contain important – affecting the level of wasting – information. Therefore, we can see that food waste itself is one of the most serious, paradoxical and global modern issues which the developed world has identified, and is trying to decrease by using national and international interventions in order to limit food supply anomalies and environmental loads as much as possible. Understanding personal attributes more precisely might be a good practice for providing future solutions, as well. |
Cytowanie | Bartha Á., Horváth B. (2019) Effects of Certain Personal Attributes on Food Waste.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 19(34), z. 2: 22-30 |
HTML | wersja html |
Pełny tekst | PRS_2019_T19(34)_n2_s22.pdf |
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29. |
Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, 2019 |
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Himstedt K., Kacprzak T. The Influence of the Russian Embargo on the Economic Situation of Apple Producers in the Eastern Part of the Masovia Province
Autor | Katarzyna Himstedt, Tomasz Kacprzak |
Tytuł | The Influence of the Russian Embargo on the Economic Situation of Apple Producers in the Eastern Part of the Masovia Province |
Title | The Influence of the Russian Embargo on the Economic Situation of Apple Producers in the Eastern Part of the Masovia Province |
Słowa kluczowe | embargo, Russia, apple market |
Key words | embargo, Russia, apple market |
Abstrakt | The article concerns the effects of the Russian embargo on apple producers in Poland. Scientific literature is quite poor in this field, mainly information articles in industry literature and media information are available. The literature was reviewed in this respect and two studies (questionnaire and interview) were carried out. The information obtained allowed us to draw conclusions about the very large negative impact of the embargo on the apple market and to learn about its characteristics. New markets do not generate sufficient demand, in 2018 apple prices dropped below production costs, but this does not reflect in a drop in prices in stores, which means that price speculations take place, and the situation is used by realtors. It is necessary to quickly return to the Russian market, because soon it will be unrecoverable for Polish fruit farmers. It is also necessary to put pressure on the European Union's policy, because nowadays it is the Polish farmers who bear its effects to the greatest extent. |
Abstract | The article concerns the effects of the Russian embargo on apple producers in Poland. Scientific literature is quite poor in this field, mainly information articles in industry literature and media information are available. The literature was reviewed in this respect and two studies (questionnaire and interview) were carried out. The information obtained allowed us to draw conclusions about the very large negative impact of the embargo on the apple market and to learn about its characteristics. New markets do not generate sufficient demand, in 2018 apple prices dropped below production costs, but this does not reflect in a drop in prices in stores, which means that price speculations take place, and the situation is used by realtors. It is necessary to quickly return to the Russian market, because soon it will be unrecoverable for Polish fruit farmers. It is also necessary to put pressure on the European Union's policy, because nowadays it is the Polish farmers who bear its effects to the greatest extent. |
Cytowanie | Himstedt K., Kacprzak T. (2019) The Influence of the Russian Embargo on the Economic Situation of Apple Producers in the Eastern Part of the Masovia Province.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 19(34), z. 2: 54-64 |
HTML | wersja html |
Pełny tekst | PRS_2019_T19(34)_n2_s54.pdf |
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30. |
Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, 2019 |
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Żekało M. Economic Results of Winter Wheat and Winter Rye Production in Organic Farms – a Case Study
Autor | Marcin Żekało |
Tytuł | Economic Results of Winter Wheat and Winter Rye Production in Organic Farms – a Case Study |
Title | Economic Results of Winter Wheat and Winter Rye Production in Organic Farms – a Case Study |
Słowa kluczowe | organic production, direct costs, profitability, Poland |
Key words | organic production, direct costs, profitability, Poland |
Abstrakt | Studies on the economics of agricultural production in organic farms are carried out on a small scale but deliver important information about the situation of organic agricultural producers. The aim of this paper is to examine the economic and production results of organic farms cultivating winter wheat and winter rye in relation to the results of conventional farms (by way of case study). The paper used actual accounting data collected in the Agrokoszty system and Polish FADN and direct interviews with organic farmers. For detailed comparison of the economic results the methodology of calculating gross margin was used. When compared to conventional farms, the winter wheat and winter rye production results were weaker in organic farms, and a lower yield of grain was demonstrated. The selling price of organic grain was more favourable only for winter wheat. The surveyed farmers indicate the will to continue organic production. However, it is necessary to develop the organic product market and for further financial support for this production sector. |
Abstract | Studies on the economics of agricultural production in organic farms are carried out on a small scale but deliver important information about the situation of organic agricultural producers. The aim of this paper is to examine the economic and production results of organic farms cultivating winter wheat and winter rye in relation to the results of conventional farms (by way of case study). The paper used actual accounting data collected in the Agrokoszty system and Polish FADN and direct interviews with organic farmers. For detailed comparison of the economic results the methodology of calculating gross margin was used. When compared to conventional farms, the winter wheat and winter rye production results were weaker in organic farms, and a lower yield of grain was demonstrated. The selling price of organic grain was more favourable only for winter wheat. The surveyed farmers indicate the will to continue organic production. However, it is necessary to develop the organic product market and for further financial support for this production sector. |
Cytowanie | Żekało M. (2019) Economic Results of Winter Wheat and Winter Rye Production in Organic Farms – a Case Study.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 19(34), z. 2: 248-255 |
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Pełny tekst | PRS_2019_T19(34)_n2_s248.pdf |
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31. |
Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing, 2019 |
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Konarzewska U., Michalczuk G. Znaczenie raportowania niefinansowego w inwestowaniu społecznie odpowiedzialnym
Autor | Urszula Konarzewska, Grażyna Michalczuk |
Tytuł | Znaczenie raportowania niefinansowego w inwestowaniu społecznie odpowiedzialnym |
Title | THE IMPORTANCE OF NON-FINANCIAL REPORTING IN SOCIALLY RESPONSIBLE INVESTING |
Słowa kluczowe | inwestowanie społecznie odpowiedzialne, raportowanie niefinansowe, rynki finansowe, społeczna odpowiedzialność biznesu |
Key words | socially responsible investing, non-financial reporting, financial markets, corporate social responsibility |
Abstrakt | Inwestorzy coraz częściej opierają swoje decyzje nie tylko na parametrach finansowych, ale również na kryteriach społeczno-środowiskowych, związanych ze zdolnością danego podmiotu do tworzenia wartości dla społeczeństwa, a także łagodzenia negatywnych skutków prowadzonej działalności gospodarczej. Podejmowanie racjonalnych decyzji inwestycyjnych zwiększa zapotrzebowanie na informacje niefinansowe, dające możliwość obiektywnej oceny, czy i w jakim stopniu przedsiębiorstwo respektuje aspekty związane z obszarem środowiskowym, odpowiedzialnością społeczną i ładem korporacyjnym. Celem artykułu jest identyfikacja trendów związanych z funkcjonowaniem rynku inwestycji społecznie odpowiedzialnych oraz roli jaką w procesie jego rozwoju pełnić może raportowanie niefinansowe. Punktem wyjścia do tak sformułowanego celu była analiza literatury przedmiotu, umożliwiająca przedstawienie teoretycznych podstaw koncepcji społecznie odpowiedzialnego inwestowania. W dalszej części artykułu skoncentrowano się na analizie raportów oraz baz danych ukazujących tendencje w zakresie społecznie odpowiedzialnego inwestowania, a także raportowania niefinansowego na świecie, a także w Polsce. Przeprowadzone badania wykazały, że inwestowanie społecznie odpowiedzialne cieszy się coraz większą popularnością wśród inwestorów na całym świecie. Istotny z punktu widzenia podejmowania decyzji inwestycyjnych staje się dostęp do wiarygodnych informacji niefinansowych. Jak pokazały badania, raportowanie niefinansowe jest dziedziną rozwijającą się zarówno na świecie, jak i w Polsce. Istotną kwestią staje się jednak zapewnienie odpowiedniej jakości, przejrzystości oraz porównywalności danych tego typu. Rozwiązaniem jest sporządzanie raportów w oparciu o standardy, zwłaszcza te opracowywane przez GRI. |
Abstract | Investors increasingly base their decisions not only on financial parameters, but also on socio-environmental criteria related to company’s ability to create value for society and to limit the negative effects of business activity. Making the rational investment decisions increases the need for non-financial information which provide the possibility of objective evaluation of whether and to what extent company respects the issues connected with environmental area, social responsibility and corporate governance. The aim of the article is to identify trends associated with the functioning of the socially responsible investments market and the role non-financial reporting can play in its development. The starting point for the implementation of a such formulated purpose was the analysis of the subject-related literature which allowed to present theoretical basis of the concept of socially responsible investing. Next, the paper focuses on the analysis of reports and databases showing trends of socially responsible investing and non-financial reporting both globally and in Poland. The conducted analysis showed that socially responsible investing is becoming increasingly popular among investors around the world. An important aspect in the process of investment decision‐making is to provide access to reliable non-financial information. As demonstrated by research, non-financial reporting is a rapidly growing field in the world and in Poland. However, it is important to ensure the suitable quality, transparency and comparability of this type pf data. The solution is to prepare reports on the basis of standards, especially those developed by GRI. |
Cytowanie | Konarzewska U., Michalczuk G. (2019) Znaczenie raportowania niefinansowego w inwestowaniu społecznie odpowiedzialnym.Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing [t.], nr 21(70): 146-159 |
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Pełny tekst | PEFIM_2019_n70_s146.pdf |
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32. |
Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing, 2019 |
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Rówińska M. Dylematy wokół wykorzystania sprawozdania z całkowitych dochodów do oceny sytuacji finansowej przedsiębiorstw
Autor | Małgorzata Rówińska |
Tytuł | Dylematy wokół wykorzystania sprawozdania z całkowitych dochodów do oceny sytuacji finansowej przedsiębiorstw |
Title | USE OF STATEMENT OF COMPREHENSIVE INCOME FOR FINANCIAL ANALYSIS |
Słowa kluczowe | rentowność, analiza rentowności, sprawozdanie z całkowitych dochodów |
Key words | profitability, profitability analyses, statement of comprehensive income |
Abstrakt | Informacje o wynikach działalności jednostek gospodarczych, sporządzających sprawozdanie finansowej według MSSF, prezentowane są w sprawozdaniu z całkowitych dochodów. Całkowite dochody obejmują elementy kształtujące wynik finansowy (przychody i koszty) oraz inne całkowite dochody. Sposób prezentacji tych kategorii jest mało przejrzysty, zwłaszcza w kontekście wykorzystania informacji na potrzeby analizy rentowności. Na przykładzie sprawozdań finansowych wybranych spółek wskazano, jak sposób prezentacji informacji może zniekształcić postrzeganie sytuacji finansowej podmiotu. |
Abstract | The information on the results of operations of business entities drawing up the financial statements on the basis of the IFRS, is presented in a statement of comprehensive incomes. Comprehensive income includes the elements affecting the financial result (revenues and costs) as well as other, comprehensive incomes. The manner of presenting those categories is not very clear, especially in terms of using the information for profitability analyses. It has been indicated, with the example of the financial statements of the selected companies, how the manner of presenting information may distort the perception of the financial condition of an entity. |
Cytowanie | Rówińska M. (2019) Dylematy wokół wykorzystania sprawozdania z całkowitych dochodów do oceny sytuacji finansowej przedsiębiorstw.Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing [t.], nr 21(70): 211-219 |
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Pełny tekst | PEFIM_2019_n70_s211.pdf |
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33. |
Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, 2019 |
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Kułyk P., Michałowska M. Cena a gotowość do zapłaty za określone produkty ekologiczne na przykładzie mieszkańców województwa lubuskiego
Autor | Piotr Kułyk, Mariola Michałowska |
Tytuł | Cena a gotowość do zapłaty za określone produkty ekologiczne na przykładzie mieszkańców województwa lubuskiego |
Title | Price and readiness to pay for specific ecological products on the example of the inhabitants of the Lubuskie Voivodeship |
Słowa kluczowe | produkt ekologiczny, cena, dochody i wydatki gospodarstw domowych, gotowość do zapłaty |
Key words | green products, price, household income and expenditure of households, readiness to pay |
Abstrakt | Rozwój rynku żywności ekologicznej nastąpił w wyniku m.in. zwiększającej się świadomości konsumentów na temat zdrowego odżywiania, troski o swoich najbliższych, a także rozprzestrzeniania się informacji o przekroczeniach dotyczących poziomu pestycydów w żywności, norm dioksyn w mięsie i wielu innych toksycznych związków chemicznych. Na uwagę zasługuje również zwiększająca się dostępność żywności ekologicznej. Coraz większa liczba sklepów ma w swojej ofercie asortymentowej żywność pochodzącą z upraw i hodowli ekologicznych, co w efekcie wpływa na zwiększenie popytu na ten rodzaj żywności. Zachowania konsumenta dotyczące produktów ekologicznych są determinowane nie tylko zwiększającą się świadomością ekologiczną, ale zależą od wielu czynników, wśród których istotną rolę odgrywają czynniki ekonomiczne. Poznanie uwarunkowań zakupu ekoproduktów ma kluczowe znaczenie w rozwoju rynku żywności ekologicznej. Celem niniejszego opracowania jest, po pierwsze, zidentyfikowanie czynników determinujących zachowania konsumentów na rynku produktów ekologicznych, ze szczególnym uwzględnieniem ekonomicznych. Po drugie, ustalenie zależności między poziomem przeciętnego miesięcznego dochodu na osobę a liczbą osób w gospodarstwie domowym. Niewątpliwie wyższe ceny produktów ekologicznych w porównaniu z ich odpowiednikami konwencjonalnymi oraz niskie dochody konsumentów ograniczają ich nabywanie. Artykuł zawiera wyniki przeprowadzonego badania ankietowego wśród respondentów w województwie lubuskim. Wyniki badania wskazują, że gotowość do zapłaty wyższej ceny wynika nie tylko z dostrzegalnej jakości produktów, walorów smakowych, składu produktu, stylu życia, czy też walorów zapachowych, ale także z dbałości o stan środowiska naturalnego oraz zdrowie swoje i swoich najbliższych. |
Abstract | The development of the organic food market has resulted from, among others, an increasing consumer awareness of healthy eating, caring for their loved ones, as well as the spread of information on exceedances regarding the level of pesticides in food, standards of dioxins in meat and many other toxic chemicals. Noteworthy is also the increasing availability of organic food. An increasing number of stores have in their range of products food from organic farming, which in effect affects the increase in demand for this type of food. Consumer behaviour regarding organic products is determined not only by increasing ecological awareness, but depends on many factors, among which economic factors play an important role. Understanding the conditions of purchasing ecoproducts is crucial in the development of the organic food market. The aim of this study is, fi rstly, to identify the factors determining consumer behaviour on the market of organic products, with particular emphasis on economic factors. Secondly, establishing the relationship between the level of average monthly income per person and the number of people in the household. Undoubtedly, higher prices of organic products compared to their conventional counterparts and low income of consumers limit their purchase. The article contains the results of a survey carried out among respondents in the Lubuskie Voivodeship. The results of the study show that the higher willingness to pay results not only from the perceived quality of products, taste values, product composition, lifestyle, or fragrance values, but also from care for the natural environment and the health of both themselves and their relatives. |
Cytowanie | Kułyk P., Michałowska M. (2019) Cena a gotowość do zapłaty za określone produkty ekologiczne na przykładzie mieszkańców województwa lubuskiego.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 125: 59-72 |
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Pełny tekst | EIOGZ_2019_n125_s59.pdf |
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Roczniki Naukowe Ekonomii Rolnictwa i Rozwoju Obszarów Wiejskich, 2019 |
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Davydenko N., Nehoda Y., Tytarchuk I., Wasilewska N. Mechanizm zapewnienia zrównoważonego finansowania przedsiębiorstw rolnych
Autor | Nadiia Davydenko, Yuliia Nehoda, Iryna Tytarchuk, Natalia Wasilewska |
Tytuł | Mechanizm zapewnienia zrównoważonego finansowania przedsiębiorstw rolnych |
Title | MECHANISM OF ENSURING FINANCIAL SUSTAINABILITY OF AGRICULTURAL ENTERPRISES |
Słowa kluczowe | stabilność finansowa, przedsiębiorstwa rolnicze, bezpieczeństwo finansowe, sektor rolno-przemysłowy, stabilny rozwój przedsiębiorstw, rentowność |
Key words | financial sustainability, agricultural enterprises, financial security, agricultural-industrial sector, stable development of enterprises, profitability |
Abstrakt | Celem badań jest wskazanie teoretycznych i metodycznych podejść do określania stabilności finansowej przedsiębiorstw rolnych. Przeanalizowano światowe i krajowe doświadczenia w określaniu stabilności finansowej podmiotów prowadzących działalność rolniczo-przemysłową, a także czynniki wpływające na kształtowanie stabilności finansowej na poziomie regionalnym oraz w grupach przedsiębiorstw rolnych. Istnieje specyfika mechanizmu stabilności finansowej przedsiębiorstw rolnych. Głównym celem mechanizmu zapewniającego stabilność finansową jest osiągnięcie bezpieczeństwa finansowego, stabilności funkcjonowania i rozwoju. Metoda oferuje wykorzystanie kompleksu wskaźników, które są ściśle powiązane i określają status ekonomiczny oraz zdolność finansową do kontynuowania działalności przedsiębiorstwa i badania stabilności finansowej przedsiębiorstwa. |
Abstract | The aim of the research is summing up and improving theoretical and methodical approaches to determination of financial sustainability of agricultural enterprises. World and national experience of financial sustainability determination of entrepreneurial activities subjects were analyzed and summarized as well as system impact factors on formation of financial sustainability on the regional level and the group of agricultural enterprises level were examined. There are considerable formation specifics of the financial sustainability mechanism of agricultural enterprises. It means that main target of mechanism to ensure financial sustainability is to achieve financial security, their work stability and development today and in future. The method offers using complex of indicators that are closely connected with each other and define economic status and financial ability to continue enterprise activities and examine financial sustainability of an enterprise. The implementation of this approach to determine financial sustainability will increase the information background for further analyzation of financial opportunities. |
Cytowanie | Davydenko N., Nehoda Y., Tytarchuk I., Wasilewska N. (2019) Mechanizm zapewnienia zrównoważonego finansowania przedsiębiorstw rolnych.Roczniki Naukowe Ekonomii Rolnictwa i Rozwoju Obszarów Wiejskich, t. 106, z. 1: 7-21 |
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Pełny tekst | RNR_2019_n1_s7.pdf |
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Roczniki Naukowe Ekonomii Rolnictwa i Rozwoju Obszarów Wiejskich, 2019 |
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Kozera-Kowalska M., Nowotarska A. Infrastruktura edukacyjna jako baza kształtowania kapitału ludzkiego w województwie wielkopolskim
Autor | Magdalena Kozera-Kowalska, Alina Nowotarska |
Tytuł | Infrastruktura edukacyjna jako baza kształtowania kapitału ludzkiego w województwie wielkopolskim |
Title | EDUCATIONAL INFRASTRUCTURE AS A BASIS FOR SHAPING THE HUMAN CAPITAL IN THE WIELKOPOLSKIE PROVINCE |
Słowa kluczowe | infrastruktura edukacyjna, funkcje infrastruktury, wykształcenie, kapitał ludzki |
Key words | educational infrastructure, functions of infrastructure, education, human capital |
Abstrakt | W opracowaniu dokonano oceny czynników rzeczowych infrastruktury edukacyjnej jako bazy materialnej kształtowania kapitału ludzkiego. Problem analizowano w ujęciu regionalnym na przykładzie województwa wielkopolskiego. Celem artykułu było przedstawienie zmian zachodzących w sferze rzeczowej infrastruktury edukacyjnej tego województwa z założeniem, że jest ona jednym z wiodących czynników determinujących poziom wykształcenia mieszkańców. Prowadząc analizę, dokonano przeglądu literatury przedmiotu, a wynikające z niego ustalenia starano się udokumentować dostępnymi informacjami statystycznymi. Badania wykazały, że w okresie 2004-2017 nastąpił wzrost liczby placówek edukacyjnych w większości ich grup rodzajowych, zwiększyła się też liczba osób z nich korzystających. Pozytywnym efektem następujących zmian jest obserwowana poprawa poziomu wykształcenia mieszkańców województwa wielkopolskiego. |
Abstract | The paper analyzes the physical factors of educational infrastructure as a material base for shaping human capital. The problem was analyzed on the regional level, based on the the Wielkopolskie province. The aim of this study was to present changes in the subject matter of the educational infrastructure of this province, assuming that it is one of the leading factors determining the level of education of residents. While conducting the research, the literature on the subject was reviewed, and the resulting findings were documented using the available statistical information. The analysis indicated that in the period 2004-2017 there was an increase in the number of educational institutions in the majority of their generic groups, and the number of people using them increased. A positive effect of the following changes is the observed improvement in the education level of the inhabitants of the Wielkopolskie province. |
Cytowanie | Kozera-Kowalska M., Nowotarska A. (2019) Infrastruktura edukacyjna jako baza kształtowania kapitału ludzkiego w województwie wielkopolskim.Roczniki Naukowe Ekonomii Rolnictwa i Rozwoju Obszarów Wiejskich, t. 106, z. 1: 62-71 |
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Pełny tekst | RNR_2019_n1_s62.pdf |
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Roczniki Naukowe Ekonomii Rolnictwa i Rozwoju Obszarów Wiejskich, 2019 |
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Dąbrowski D., Radwańska K., Sokół J. Kierunki rozwoju agroturystyki na obszarze nadbużańskim
Autor | Dominik Dąbrowski, Katarzyna Radwańska, Janusz Sokół |
Tytuł | Kierunki rozwoju agroturystyki na obszarze nadbużańskim |
Title | DIRECTIONS OF GROWTH OF AGRO TOURISM IN THE NADBUŻAŃSKI REGION |
Słowa kluczowe | turystyka, gospodarstwa agroturystyczne, dolina Bugu |
Key words | tourism, agritourist farms, valley of Bug |
Abstrakt | Dolina rzeki Bug to wyjątkowy obszar na terenie Polski, charakteryzujący się bogatymi walorami zarówno przyrodniczymi, jak i kulturowymi. To również tereny w dużym stopniu rolnicze i nieprzekształcone, a jednocześnie objęte ochroną prawną. W wyniku przeprowadzonych badań wśród właścicieli gospodarstw agroturystycznych 34 gmin usytuowanych na obszarze trzech województw (podlaskiego, lubelskiego i mazowieckiego) w dolinie rzeki Bug stwierdzono, iż atutami wpływającymi w znacznym stopniu na rozwój turystyki na badanym terenie są walory przyrodnicze terenu nadbużańskiego oraz wyjątkowa cisza i spokój, a także dostęp do istniejącej infrastruktury turystycznej. Wskazano również na dużą rolę informacji turystycznej, potrzebę jej popularyzacji (przez wydawanie albumów, katalogów i innych opracowań reklamowych) oraz utrzymania wysokiego standardu prowadzonych usług. Za główną barierę rozwoju agroturystyki uznano brak nawyku w społeczeństwie do wypoczynku weekendowego i sezonowość istniejących ofert. |
Abstract | Valley of the Bug River is a unique area within the territory of Poland, characterized by rich natural and cultural values. These areas are of agricultural and undeveloped nature to a large degree, while at the same time being covered by legal protection. As a result of the conducted studies among agricultural land owners from 34 communes located in the territory of three provinces (podlaskie, lubelskie and mazowieckie) within the valley of Bug, it was noted that the advantages which largely impact the development of tourism in the area are the natural values of the area and a unique silence and peace, as well as access to the existing touristic infrastructure. Significant role of tourist information as well as the necessity to popularize it were also indicated - through issuing albums, catalogues and other commercial materials and maintainable of high standard of carried out services. The main growth obstacle for agro-tourism is the lack of habit in the society for weekend rest and seasonality of the existing offers. |
Cytowanie | Dąbrowski D., Radwańska K., Sokół J. (2019) Kierunki rozwoju agroturystyki na obszarze nadbużańskim.Roczniki Naukowe Ekonomii Rolnictwa i Rozwoju Obszarów Wiejskich, t. 106, z. 1: 110-120 |
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Pełny tekst | RNR_2019_n1_s110.pdf |
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37. |
Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, 2019 |
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Hubeni Y., Krupa V. Land Transformations in Ukraine: Problems and Expectations
Autor | Yuriy Hubeni, Volodymyr Krupa |
Tytuł | Land Transformations in Ukraine: Problems and Expectations |
Title | Land Transformations in Ukraine: Problems and Expectations |
Słowa kluczowe | land reform, land relations, agricultural land market, moratorium, land lease |
Key words | land reform, land relations, agricultural land market, moratorium, land lease |
Abstrakt | The analysis of urgent problems of land relations transformation and of forming agricultural land market in Ukraine is carried out in the article. The general characteristic of main reform stages is given. The reasons of lasting action of the moratorium on agricultural land sale-purchase being the chief obstacle for complete market development are defined. Supporters' and opponents' arguments about moratorium canceling, population estimation of advantages and threats of land circulation are described. The results of the research project "Farmers' land expectation" made by the authors are given. The project purpose was studying population rational expectations concerning the directions of further land reform development and its results. The research was conducted on the local level in rural surrounding, which is characterized by high competition level among agrarian business subjects at agricultural land lease market. Landowners' and other interested group people' opinions concerning lease cost, potential sale price, inclination towards land sale, possibilities of farmers' common farming on their own land, leaseholders' participation in social and economic development of rural areas are examined. High level of farmers' uncertainty about land market indicators because of knowledge lack and low level of land reform information support is established. |
Abstract | The analysis of urgent problems of land relations transformation and of forming agricultural land market in Ukraine is carried out in the article. The general characteristic of main reform stages is given. The reasons of lasting action of the moratorium on agricultural land sale-purchase being the chief obstacle for complete market development are defined. Supporters' and opponents' arguments about moratorium canceling, population estimation of advantages and threats of land circulation are described. The results of the research project "Farmers' land expectation" made by the authors are given. The project purpose was studying population rational expectations concerning the directions of further land reform development and its results. The research was conducted on the local level in rural surrounding, which is characterized by high competition level among agrarian business subjects at agricultural land lease market. Landowners' and other interested group people' opinions concerning lease cost, potential sale price, inclination towards land sale, possibilities of farmers' common farming on their own land, leaseholders' participation in social and economic development of rural areas are examined. High level of farmers' uncertainty about land market indicators because of knowledge lack and low level of land reform information support is established. |
Cytowanie | Hubeni Y., Krupa V. (2019) Land Transformations in Ukraine: Problems and Expectations.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 19(34), z. 3: 23-34 |
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Pełny tekst | PRS_2019_T19(34)_n3_s23.pdf |
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38. |
Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing, 2019 |
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Hadrian P. PRACTICAL CONSIDERATIONS FOR THE IMPLEMENTATION OF MARKETING AUDIT AS STRATEGIC CONTROL
Autor | Piotr Hadrian |
Tytuł | PRACTICAL CONSIDERATIONS FOR THE IMPLEMENTATION OF MARKETING AUDIT AS STRATEGIC CONTROL |
Title | Praktyczne uwarunkowania implementacji strategicznej kontroli marketingu w formie audytu |
Słowa kluczowe | marketing management, strategic marketing control, marketing audit |
Key words | zarządzanie marketingiem, strategiczna kontrola marketingu, audyt marketingu |
Abstrakt | The article discusses the problems of marketing control, understood as a function which tops the management cycle. The immediate aim of this article is to present the results of research on the use of marketing audit as a form of strategic marketing control, in particular, the indicated factors that affect the limitation of its use. Considerations on the theoretical aspect, as well as the analysis of empirical material of a secondary and primary nature, were conducted using the literature studies method and qualitative research methods. I presented the results of several studies directly devoted to the problems of implementing marketing audit against the background of analyzing the place of audit in the structure of marketing control. The research, although conducted at different times, in different markets and using different methods, undertook similar research topics, which allows, to some extent, a qualitative comparative analysis of their results. The presented results show that the degree of the use of marketing audit in economic practice still should be assessed as weak. Limiting factors for the use of marketing audit in enterprises include, first and foremost: restricting access to information necessary in the process of auditing, unawareness of the benefits resulting from the implementation of marketing audit, the unclear nature of marketing activities undertaken, and the fear of excessive organizational and financial burden. |
Abstract | Artykuł poświęcony jest problematyce kontroli marketingu rozumianej jako funkcja wieńcząca cykl procesu zarządzania. Bezpośrednim celem artykułu jest zaprezentowanie wyników badań dotyczących wykorzystywania audytu marketingu jako formy strategicznej kontroli marketingu, a w szczególności wskazywanych czynników, które wpływają na ograniczenie jego wykorzystania. Rozważania w części teoretycznej, jak i analizie materiału empirycznego o charakterze wtórnym i pierwotnym, prowadzone były z wykorzystaniem metody studiów literaturowych oraz metod badań jakościowych.Na tle rozważań poświęconych usytuowaniu audytu w strukturze kontroli marketingu, dokonano prezentacji wyników kilku badań, poświęconych bezpośrednio problemom implementacji audytu marketingu. Badania, choć prowadzone w odmiennym czasie, na różnych rynkach i różnymi metodami, podejmowały podobne zagadnienia badawcze, co umożliwia w pewnym zakresie dokonanie jakościowej analizy porównawczej ich wyników. Z zaprezentowanych wyników wynika, że stopień wykorzystywania audytu marketingu w praktyce gospodarczej, niezmiennie należy ocenić jako słaby. Za czynniki ograniczające wykorzystanie audytu marketingu w przedsiębiorstwach, należy uznać przede wszystkim ograniczenie dostępu do informacji niezbędnych w procesie realizacji audytu, nieświadomość korzyści wynikających z realizacji audytu marketingu, nieklarowny charakter podejmowanych działań marketingowych oraz obawy przed nadmiernymi obciążeniami natury organizacyjnej i finansowej. |
Cytowanie | Hadrian P. (2019) PRACTICAL CONSIDERATIONS FOR THE IMPLEMENTATION OF MARKETING AUDIT AS STRATEGIC CONTROL.Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing [t.], nr 22(71): 65-76 |
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Pełny tekst | PEFIM_2019_n71_s65.pdf |
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Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing, 2019 |
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Kucharska B., Malinowska M. TRENDS IN Y GENERATION’S BEHAVIOUR ON THE FOOD MARKET
Autor | Barbara Kucharska, Mirosława Malinowska |
Tytuł | TRENDS IN Y GENERATION’S BEHAVIOUR ON THE FOOD MARKET |
Title | |
Słowa kluczowe | generation Y, consumer behaviour, food market, trends |
Key words | pokolenie Y, zachowania konsumentów, rynek żywności, trendy |
Abstrakt | The aim of the article is to identify Y generation’s behaviour on the food market in the context of dominant consumer trends. The purpose of the article was accomplished by literature studies, information from branch magazines and direct research carried out by the authors of the article. Identification of consumer trends was made on the basis of secondary sources of information, using also the report Top 10 Global Consumer Trends 2019 by Euromonitor International. The report also became an inspiration to undertake direct research, which was carried out using the auditorium survey technique among representatives of the Y generation. The results of research and analysis indicate that the Y generation referred to as "yummy" is an extremely important entity on the food market - large, young, innovative , active, fast, demanding, unique and very important for the supply entities on the food market. The behaviour of this group of consumers determines contemporary trends on the market and the necessity to undertake activities consistent with these trends in terms of the offer, its availability, as well as diversity and price. |
Abstract | Celem artykułu jest identyfikacja zachowań pokolenia Y na rynku żywności kontekście dominujących trendów konsumenckich. Realizacji celu artykułu posłużyły studia literaturowe, informacje pochodzące z czasopism branżowych oraz badania bezpośrednie przeprowadzone przez autorów artykułu. Rozpoznania trendów konsumenckich dokonano na podstawie wtórnych źródeł informacji, wykorzystując również raport Top 10 Global Consumer Trends 2019 Euromonitor International. Raport stał się także inspiracją do podjęcia badań bezpośrednich, które zostały zrealizowane techniką ankiety audytoryjnej wśród przedstawicieli pokolenia Y. Wyniki przeprowadzonych badań i analiz wskazują, że pokolenie Y określane jako „mniam” to niezwykle ważny podmiot na rynku żywności – duży liczebnie, młody, innowacyjny, aktywny, szybki, wymagający, wyjątkowy oraz bardzo ważny dla podmiotów podaży na rynku żywności. To zachowania tej grupy konsumentów wyznaczają współczesne trendy na rynku i konieczność podejmowania działań zgodnych z tymi trendami w zakresie oferty, jej dostępności, a także różnorodności oraz ceny. |
Cytowanie | Kucharska B., Malinowska M. (2019) TRENDS IN Y GENERATION’S BEHAVIOUR ON THE FOOD MARKET.Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing [t.], nr 22(71): 106-119 |
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Pełny tekst | PEFIM_2019_n71_s106.pdf |
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Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing, 2019 |
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Musiał W., Strojny J. Obszary wiejskie w systemie ekonomiczno-społecznym państw Unii Europejskiej
Autor | Wiesław Musiał, Jacek Strojny |
Tytuł | Obszary wiejskie w systemie ekonomiczno-społecznym państw Unii Europejskiej |
Title | RURAL AREAS IN THE SOCIO-ECONOMIC SYSTEM OF EU COUNTRIES |
Słowa kluczowe | obszary wiejskie UE, ludność na obszarach wiejskich, wartość dodana brutto (GVA) |
Key words | EU rural areas, population of rural areas, employment on rural areas, gross value added (GVA) |
Abstrakt | W opracowaniu podjęto problem identyfikacji i oceny obszarów wiejskich oraz pośrednich wiejsko-miejskich krajów Unii Europejskiej. Dla wybranych czterech zmiennych opisujących ich; powierzchnię, udział ludności, udział zatrudnionych i wypracowaną wartość dodaną brutto (GVA) wykonano analizy tabelaryczne, analizę skupień oraz dokonano dyskryminacji informacji statystycznej przy zastosowaniu techniki drzew klasyfikacyjnych. Przeprowadzone badania wskazały na wielowymiarowe zróżnicowanie obszarów wiejskich oraz ich duże, choć zróżnicowane znaczenie w ekonomii poszczególnych krajów. Na wydzielonych stricte obszarach wiejskich krajów UE, które stanowią 49,7% powierzchni, zamieszkuje 34,7% ludności, 26,7% znajduje zatrudnienie na wsi, a udział w wypracowanej wartości dodanej wynosi 13%. Analiza taksonomiczna skutkowała wyodrębnieniem trzech grup (skupień) liczących po osiem państw. Polska w tej kompleksowej ocenie obszarów wiejskich jest podobna do Czech, Danii, Francji, Łotwy i Niemiec. |
Abstract | The study undertakes the problem of identifying, cataloguing, and evaluating rural areas and intermediate areas of European Union countries, for four selected variables which describe: area, share of population, share of employed, and share of gross value added (GVA). Tabular analyses and cluster analysis ware conducted, and the statistical information was differentiated through classification trees. The research revealed multidimensional diversification of rural areas and their meaningful, although diverse, relevance within the economic systems of individual countries. 34,7% of the EU population reside in strictly rural areas, which make up 49,7% of the EU geographic area. The share of employed in rural areas in the EU amounts to 26,7%. Additionally, the contribution of the rural areas to elaborated gross value added adds up to 13%. The taxonomy resulted in the extraction of three groups (clusters), each containing eight countries. According to that comprehensive evaluation of rural areas, Poland is similar to the Czech Republic, Denmark, France, Latvia and Germany. |
Cytowanie | Musiał W., Strojny J. (2019) Obszary wiejskie w systemie ekonomiczno-społecznym państw Unii Europejskiej.Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing [t.], nr 22(71): 193-209 |
HTML | wersja html |
Pełny tekst | PEFIM_2019_n71_s193.pdf |
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